Check out this McDonald’s ad from Japan, it’s a little racy for two all beef patties, special sauce, lettuce, cheese, pickles, onions, on a sesame seed bun. What exactly are they trying to sell there? Hardees has already gone the sex route to try and sell its ever changing menu items. McDonald’s on the other hand is trying to sell itself to an entire culture who have never eaten “junk food” before. But who can resist a double cheeseburger?